Learner's Delight: This could be the biggest threat to your business!!

Money and time are the most precious resources for any business. But, innovation is the ultimate revenue generator, for small business in particular. However, innovation if not protected is likely to impact the same company in a negative way!!

You could be sitting on ideas worth millions of dollars!

Your products and ideas might be duplicated because you have not protected them!

Your designs might be stolen because they are not guarded by any law!

What is the point of having an incredible idea if it could be stolen?

The reluctance of businesses to protect their innovation is costing them a fortune!!

The biggest threat to your business in not competition but lack of Intellectual Property awareness!!

In today's competitive world, innovation is a key factor that leads to generation of intellectual property in any business. Promoting innovation in business provides a competitive advantage and improves the sustainability of the business.

In early stages filing and receiving Intellectual Property Rights (IPR) may be challenging and expensive but if implemented in an organized way boosts the business of the company. Commercialization of patents, branding and marketing, licensing know how play a vital role in determining the success of an IPR.

What is Intellectual Property?

Intellectual property (IP) is an intangible creation of the human mind, usually expressed or translated into a tangible form that is assigned certain rights of property. Examples of intellectual property include an author's copyright on a book or article, a distinctive logo design representing a soft drink company and its products, unique design elements of a web site, or a patent on the process to manufacture chewing gum. IP refers to creations of the mind: inventions, literary and artistic works, and symbols, names, images, and designs used in commerce.

What are Intellectual Property Rights?

Intellectual property rights (IPR) can be defined as the rights given to people over the creation of their minds. They usually give the creator an exclusive right over the use of his/her creations for a certain period of time.

What is a Copyright?

Copyright is the set of exclusive rights granted to the author or creator of an original work, including the right to copy, distribute and adapt the work. Copyright lasts for a certain time period after which the work is said to enter the public domain. Copyright gives protection for the expression of an idea and not for the idea itself.

What is a Patent?

Patent is a grant for an invention by the Government to the inventor in exchange for full disclosure of the invention. A patent is an exclusive right granted by law to applicants / assignees to make use of and exploit their inventions for a limited period of time (generally 20 years from filing).

What is a Trademark?

A trade mark (popularly known as brand name) in layman’s language is a visual symbol which may be a word signature, name, device, label, numerals or combination of colours used by one undertaking on goods or services or other articles of commerce to distinguish it from other similar goods or services originating from a different undertaking.

What is an Industrial Design?

A Design refers to the features of shape, configuration, pattern, ornamentation or composition of lines or colours applied to any article, whether in two or three dimensional (or both) forms. This may be applied by any industrial process or means (manual, mechanical or chemical) separately or by a combined process, which in the finished article appeals to and judged solely by the eye.

What is a Geographical Indication?

Geographical Indications of Goods are defined as that aspect of industrial property which refers to the geographical indication referring to a country or to a place situated therein as being the country or place of origin of that product.

File your IPR today and protect your innovation!!

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